Programmable Emails: 5 Ideas for Dynamic Emails Based on Triggers
Get the most out of customer relationships with programmable emails. Here are five ideas.
How to Build a Commerce-Powered CRM with HubSpot
Your CRM is the go-to data source for your internal teams. When extensive data is available, you can drive revenue through...
How the Right Attribution Model Contributes to Your Bottom Line
You can connect your marketing efforts to your bottom line. Here’s how different attribution models help you tell which channels...
The Difference Between Lifestyle Stages and Lead Status
Lifecycle stages and lead statuses are different, but they should be used together. Here’s how these approaches to sales and...
The Customer Journey Map: Everything You Need to Know
A customer journey map is a visual representation of your customer’s lifecycle. Here’s how it works and how it can help improve...
Attribution Modeling: What to Know Before Implementing
Attribution modeling is a tool for understanding the customer journey, but there are a few things you need to know before you...