HubSpot's Sales Hub is expected to see some big and exciting changes this upcoming year! Keep reading to get the low down on everything you can expect to see.
Why the Refresh?
As the market becomes increasingly competitive, the art of Sales is only getting harder and harder.
In HubSpot's 2023 Spotlight session, a productivity problem was brought to light. And it's a problem that is interfering with our ability to really connect with prospects like we've been able to do in the past.
So how do we fix this? HubSpot believes the answer lies in improving customer connection.
With this Sales Hub refresh, teams can automate the manual tasks leaving more time for deeper connections, utilize next-level tools that allow them to better nurture and personalize their relationships, and enhance their prospect's experience from start to finish.
A Few New Feature Highlights
These new HubSpot Sales Hub features share a common goal of deepening your connection with your prospects and they enable teams to focus on personalization, automation and forecasting.
Let's look at just a few from the list:
Lead Management
HubSpot is introducing an exciting new feature in Sales Hub that will revolutionize lead management. They are adding a cutting-edge leads "object" to the platform's prospecting workspace, allowing users to create leads from contacts just like they can with deals. This beta feature enables you to track leads separately from contacts in your HubSpot instance, providing a more organized and efficient approach to managing your sales pipeline.
Prospecting Workspace
In an exciting development, HubSpot has created a cutting-edge workspace for sales representatives that streamlines the entire prospecting process within the HubSpot platform.
This innovative workspace is designed to enhance productivity, enabling reps to efficiently organize their daily tasks, stay focused on important activities, quickly address new or urgent tasks, and seamlessly align their actions with their overarching goals, all without the need to switch between different apps. Currently in beta, this feature is set to revolutionize the way sales teams operate and maximize their success.
Lead Form Qualification
HubSpot is currently testing an innovative feature that is poised to completely transform the way lead qualification and routing are handled within HubSpot Forms. This exciting beta feature empowers users to effortlessly create conditional redirect rules that automatically determine the most appropriate next steps for every form submission.
By leveraging the form response, the conditional logic allows for seamless customization of the thank you message, URL, or even the meeting scheduling page that is displayed. This level of personalization ensures that prospects enjoy a truly tailored and smooth experience throughout their journey.
AI Forecasting
This cutting-edge technology utilizes historical sales data to accurately project future sales, improving accuracy for select teams up to 95% and beyond. This can help your teams better prioritize their work days, saving them valuable time.
Ready to get started with HubSpot's Sales Hub?
Here we've uncovered just a few of the new features making their way to HubSpot's Sales Hub, all designed to revolutionize your sales team's success. This dynamic tool is truly a game-changer, offering unparalleled opportunities to reach and exceed your goals.
Want to unlock the full potential of HubSpot's Sales Hub? Contact us and let's chat!
