Where marketing technologists turn data into actionable revenue generating strategies
Types of Services
Marketing Automation Implementation
We implement a new marketing platform
We architect, coordinate, and launch ongoing campaigns
We measure marketing performance across every stage of the funnel
Aptitude 8 | Marketing Ops
What We Obsess Over
How are campaigns executed?
Who are we targeting?
How is it measured?
Our Marketing Operations Expertise
Marketing Ops Consultants
Connecting marketing tools, tactics & processes
Full Funnel Architects
Optimizing and tracking the entire user journey
True MarTech Experts
Across platforms, systems, & applications
Work We're Proud of
We're good at what we do, but don't take our word for it - hear first hand from our clients and see the data for yourself.
How Aptitude 8 Helped MTE Streamline Their Processes for a Successful New Product Launch
With the help of Aptitude 8, MTE was able to integrate Shopify with HubSpot to communicate with their e-commerce customers and streamline p...
Aptitude 8 Helps CH Media Integrate HubSpot with their Churn Strategy and Save Lost Revenue
CH Media wanted to win clients back. Aptitude 8 helped them integrate HubSpot, revamping their churn strategy to save potential lost revenu...
How Aptitude 8 Helped PechaKucha Implement HubSpot to Revamp Their Digital Strategy to Enter the US Market
With a US launch on the horizon, PechaKucha knew that entering a new market meant building a go-to-market strategy.
Trusted by the Best
Frequently Asked Questions
When you work with the Aptitude 8 Marketing Operations team, you are getting the experience of seasoned marketers that have been leaders and have extensive hands-on experience using the HubSpot platform.
How do you apply MOPs strategies when using the HubSpot platform?
What types of problems does your team typically solve?
Why should I leverage the HubSpot platform over other CRMs for Marketing Operations?
Who will I work with on your MOPs team?
How big is your team?
A8 currently is numbered at 50+ full time W2 employees across North America. Our teams include roles spanning from our executive suite through to our associates and everything in-between.
How long have you been in business?
Aptitude 8 was started in 2019, but our team has been doing Marketing Ops, and HubSpot work for as long as it's been possible.
What makes this team more advanced than other HubSpot partners?
What softwares do you work with?
We are a HubSpot Elite Partner, the highest tier with HubSpot, and the fastest to do it. While most of our work is HubSpot-centric these days, we also have deep salesforce expertise and work with technologies across the go-to-market tech stack.
Do we need an internal Marketing Ops resource to work with you or do you replace the need for that role?
Our customers range from organizations with no Ops, Sales, or Marketing leaders to companies with fully built-out go-to-market teams. All we need to be successful is that the client has a product owner who can tell us what their goal is, and validate that what we are building is meeting the needs of the company. We can do everything else soup to nuts ourselves or fit into an existing team as staff augmentation.
Do you charge for technical discovery?
Nope! We are happy to chat with you and your team to help assess a problem or suggest a solution with our expertise. Typically our sales process is an intro call, a technical discovery call, and then we provide an estimate for your project. For more complex projects, we often do an upfront solutions design to provide exact timelines and costs, but we always provide a range prior to any paid engagement.
Where are you located?
A8 is fully distributed team. While we embrace remote work and think it's the best way to serve our customers, we primarily work on EST.
What resources do you have in-house?
All of our team members are full-time employees. While we work with some offshore or contracting partners on occasion for burst capacity, we are able to fulfill all work with full-time, US-based employees.
how we think
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